“Vietnam enters the WTO” – What could this mean for Your Company?

· Vietnam has the fastest growing economy in Southeast Asia, with a recorded growth of 8.4% in 2005 and a GDP growth of almost 50% over the last 5 years. The opening of the Vietnamese economy will create extensive opportunities for US companies.
· WTO accession requires the Vietnamese government to promote transparency and eliminate corrupt practices in its effort to participate in the global rules-based system – effectively reducing your investment risk.
· Vietnam has finalized intellectual property regulations and legislation that is concurrent with the TRIPs (Trade and Related aspects of Intellectual Property Rights) agreement administered by the WTO – safeguarding foreign companies from IP violations
· US companies will be able to pursue their rights through WTO dispute settlement and other WTO operations – promoting accountability and efficient dispute resolution process.
These are only some of the implications of Vietnam's accession to the WTO that could tremendously benefit your organization.

Written by Yeukayi Nenjerama - Facilitator of Sales and Marketing in Asian Cultures for Study Aboard.

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Shanghai’s Gem of the French Concession

A visit to Shanghai would not be complete without dinner at "1931" – a famous Bar and Restaurant in the French Concession area, approximately 15 minutes away from the Bund. Without reservations, tables are usually not available until after 10 p.m., which is about the time that this bustling city starts to come alive. I was seated around 10:30 p.m. on a Thursday night in late May with a group of 5 others. Instantly, I fell back in time.

Our waitress wore a royal blue qipao dress (a high necked, traditional piece typically worn in Shanghai during the 1930s). Her hair was pulled back in a tight braid that seemed to match her stern expression. The tables were very small and the wooden chairs were adorned with velvet cushions. The walls were decorated with pictures from the 1930's era set on top of flowed wallpaper. A wooden curio cabinet was backed against one wall holding dishes made of china along with various pieces of art.

The food was as amazing as the ambiance. We decided to sample and share many dishes, as is customary when eating with a group in China. While everything was delicious, I particularly enjoyed the thin wraps that were called pancakes which we stuffed with delicious duck and finely chopped vegetables in a soy-like sauce. I was not disappointed with any of the dishes and was surprised when the bill came to only 600 Yuan (about $78 US) which included several pints of beer for all of us.Brushing past the long curtains to leave, I collected a "souvenir" – a business card for "1931" with a picture on one side and a map and phone number on the other. This marketing tool is creatively used by restaurants and hotels so customers can show to cab drivers when they want to return.

You will feel incredibly safe in the French Concession section, as you should in most areas of Shanghai – disturbing foreigners is a crime! After leaving "1931" finish the night by walking down the cobble stone streets to the Ruijin hotel – an old colonial mansion. Inside building 4 you will find a unique bar called "Face". This is the perfect location to have an after dinner cappuccino while seated on the spacious patio or enjoy a slightly-above-average-price martini while relaxing on one of the plush couches.

For additional information on Shanghai travel, contact Kelly Kasic, President of GLOBAL ID, LLC. – a Management Consulting and International Market Research Company.
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How to Cope With Import Competition

Governments impose policies that affect trade between to countries, sometimes resulting in an increase of import competition. Companies have several options when faced with government influences on trade that increase import competition. One option is to move operations to a lower-cost country. This will allow companies to produce more cheaply, however many companies lack the proper resources to exercise this option. A second option is for the company to shift focus to specific market niches that attract less international competition. However, in many industries, a problem arises with identifying profitable market niches. A third option is for companies to innovate internally, in order to make domestic output more competitive. This will usually include trying to create greater efficiencies or products that are superior to the international competition. The problem is that the foreign companies usually will quickly copy any internal efficiency that is developed.

If a company cannot successfully combat import competition caused by foreign government's subsidies, they often ask their own governments for help. Companies request that their government restrict imports in their industry or open up export markets for them to compete. However, governments cannot help every company that faces competition from foreign imports. Companies stand the best chance of receiving help from their government if they ally with the other domestic companies in their industry. The government still might not be willing to help, as in most cases helping one industry will end up hurting another.

Written by Carl Phelps, Research Associate for GLOBAL ID, LLC
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